The Science

What’s Happening Behind Our Brainstorming

No more missed deadlines. No more forgotten or lost ideas. No more stress over what’s coming next. Bloggin’ Ninja generates millions of unique ideas customized to your business, helps you write with fill-in-the-blank templates and checklists, and keeps track of your marketing goals and content calendar through a series of simple prompts.

“Plan-making prompts are a simple, inexpensive, and powerful tool for helping people follow through on their intentions(source)

Content Marketing without a plan means consistent posting is often overlooked or even forgotten. As small business owners and marketers, we have so many balls in the air… so many things to remember… it can be difficult to find time to blog or post on socials. But fresh online content is a necessity for businesses today.

Coming up with fresh ideas for your blog be difficult because “we think in a loop… The cycle occurs about three times a second — evaluating our plans, getting inputs and developing new plans.” 2 
— Dr. Robert Bilder, Director, Tennenbaum Family Center for the Biology of Creativity, UCLA (source)

Unlock Your Unconscious.™

Bloggin’ Ninja releases your conscious mind so you can let your wrtiting ideas flow.

When you use a Brainstorm Board®, there can be no Writer’s Block. There is no “stuck.” There is only the joy of discovering ideas and writing amazing customized content, saving your time and frustration.

Dr. John Stern, a neurology professor at UCLA’s Geffen School of Medicine, explains, “people experience creative insights when they’re doing something else, when they’re distracted, when they’re not forcing an idea to come. (source)

By answering a couple of quick prompts, Bloggin’ Ninja distracts that pesky, over-thinking “Analytic Brain,” allowing you to unlock your unconscious and discover ideas you didn’t even know you had.

Numerous studies have shown that “people can better recognize creative ideas unconsciously.” 4 (source)

Make Your Content Life Better.

Bloggin’ Ninja helps you discover unique ideas and keep them safe and organized. Our Brainstorm Boards® allow you to simply focus on one idea at a time, while helping you easily keep your blog organized and populated with amazing content.

To successfully “make writing a more pleasurable and easy-going experience” a National Endowments for the Arts study showed that using  “brainstorming and free associations techniques to stimulate the overall writing task” can increase productivity dramatically5 (source)

So don’t worry about where your next idea’s coming from or how to write it; Bloggin’ Ninja’s got your back. Developing your blog, presentations or newsletters with our Writer’s Tools allows you to quickly see limitless possibilites. 

Dr. Stern states, “we can foster creativity (by) recognizing that perception is flexible. It’s as simple as ‘how many ways can you see that’… It’s best sometimes to just let go of the idea, sometimes it’s best to follow an idea — and not drill yourself into a corner of this is how it has to be.(source)

Because blogging without a plan is kind of like starting construction without blueprints — it’ll work for a little while, then it will eventually fall apart. A steady stream of fresh, authentic content keeps your business visible and well built by creating higher search engine rankings so your customers can find you. What’s the point of having a website if no one can find it?

Interested? Start your free trial.

A global study found that 78% of people wish they had more creative ability. (source) You don’t have to be one of them.

Spark Your Creativity.™

Get your 30-day trial started now

References

1: Harvard Business School — Rogers, Todd, Katherine L Milkman, Leslie K. John, and Michael I. Norton. “Beyond Good Intentions: Prompting People to Make Plans Improves Follow-through on Important Tasks.” (Page 1)  Behavioral Science & Policy 1, no. 2 (December 2015): 33–41.

5: Dr. Mark Runco, Page 14 — National Endowment for the Arts: “How creativity works in the brain: insights from a Santa Fe Institute working group / cosponsored by the National Endowment for the Arts.” (Page 14) Prepared by Deanne and Gary Gute, Creative Life Research Center, University of Northern Iowa (2014)

9: National Endowment for the Arts: “How creativity works in the brain: insights from a Santa Fe Institute working group / cosponsored by the National Endowment for the Arts.” (Page 21) Prepared by Deanne and Gary Gute, Creative Life Research Center, University of Northern Iowa (2014)

12: Doug Aitken quote, Page 21 — National Endowment for the Arts: “How creativity works in the brain: insights from a Santa Fe Institute working group / cosponsored by the National Endowment for the Arts.” (Page 21) Prepared by Deanne and Gary Gute, Creative Life Research Center, University of Northern Iowa (2014)

2: Dr. Robert Bilder, Page 20 — National Endowment for the Arts: “How creativity works in the brain: insights from a Santa Fe Institute working group / cosponsored by the National Endowment for the Arts.” (Page 19) Prepared by Deanne and Gary Gute, Creative Life Research Center, University of Northern Iowa (2014)

6: Dr. John Stern, Page 19 — National Endowment for the Arts: “How creativity works in the brain: insights from a Santa Fe Institute working group / cosponsored by the National Endowment for the Arts.” (Page 19) Prepared by Deanne and Gary Gute, Creative Life Research Center, University of Northern Iowa (2014)

10: US National Library of Medicine, National Institutes of Health: “The scientific study of inspiration in the creative process: challenges and opportunities” (Page 2) Victoria C. Oleynick, Todd M. Thrash,* Michael C. LeFew, Emil G. Moldovan, and Paul D. Kieffaber . 2014; 8: 436. Published online 2014 Jun 25. doi:  10.3389/fnhum.2014.00436 https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4070479/

3: Dr. John Stern quote, Page 17 — National Endowment for the Arts: “How creativity works in the brain: insights from a Santa Fe Institute working group / cosponsored by the National Endowment for the Arts.” (Page 17) Prepared by Deanne and Gary Gute, Creative Life Research Center, University of Northern Iowa (2014)

11: Harvard Business School — Rogers, Todd, Katherine L Milkman, Leslie K. John, and Michael I. Norton. “Beyond Good Intentions: Prompting People to Make Plans Improves Follow-through on Important Tasks.” Behavioral Science & Policy 1, no. 2 (December 2015): 33–41.

4: Frederica Gonçalves, Ana Caraban, Evangelos Karapanos, and Pedro Campos. 2017. What Shall I Write Next?: Subliminal and Supraliminal Priming as Triggers for Creative Writing. In Proceedings of the European Conference on Cognitive Ergonomics 2017 (ECCE 2017). ACM, New York, NY, USA, 77-84. DOI: https://doi.org/10.1145/3121283.3121294

8: US National Library of Medicine, National Institutes of Health: “The scientific study of inspiration in the creative process: challenges and opportunities” (Page 1) Victoria C. Oleynick, Todd M. Thrash,* Michael C. LeFew, Emil G. Moldovan, and Paul D. Kieffaber . 2014; 8: 436. Published online 2014 Jun 25. doi:  10.3389/fnhum.2014.00436 https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4070479/

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From the Blog

We Wish You a Very Bloggin’ Christmas

Cheers to the New Year! After a tumultuous 2020 in which we launched, we’re happy to say bye to the old and “Happy Holiday Wishes” from the team at Bloggin’ Ninja.

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