Content marketing strategy made easy.
Groundwork and Bloggin’ Ninja are joining forces to bring together an ah-MAZE-ing group of local content experts to help Southcoast small business owners and entrepreneurs navigate their content creating journeys. More than FIFTEEN experts and staff are gathering for one weekend, with one goal: to help Content Campers climb and conquer Mt. Content.
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Countdown to Content Camp: April 27 & 28, 2019
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One Weekend. Six months of Content.
Content (Camp) Made Easy.
We’re bringing together a HUGE value for the price! Here’s what you’ll get when you come and geek out with us at Content Camp 2019:

Tons of Workshops
How to write, what to write, media to add, when to do it… We’ll cover everything you need to start (and keep!) you posting.

Panel Discussion
Social Media experts will share their Social Media tips-n-tricks and answer your questions on all social media platforms.

Working Sessions
Get help with the specific challenges of your business, industry and customers with the help of speakers after sessions.

Support & Community
You don’t have to go it alone! Come to camp and we can all work together to get your Content Calendar in order.

Food and Fun
We’ll feed you breakfast and lunch on both days, and we’ll provide snacks and spirits for Happy Hour after the last session on Saturday.

Content Camp T-shirt
Get a shirt with this year’s Content Camp 2019 logo to show your content creating pride!

Groundwork
Get a 6-month Community Membership to New Bedford’s coworking space Groundwork: $180 value.

Bloggin’ Ninja
Get a coupon code for 6 months of membership to Bloggin Ninja once it’s launched Summer, 2019: $179 value.
Saturday

Mark Devincentis
Owner, Bottom Line Consulting
Site: bottomlineconsulting.org
Social: Linkedin: madevincentis
SESSION: Identifying Your Target Market Workshop: Saturday @ 10:00am

Tricia Breton
Owner, Tricia Breton Communications
Site: www.triciabretoncommunications.com
Social: FB – triciabretoncomm IG – triciabretoncomm
SESSION: Customer Journey Mapping: Saturday @ 11:00am
Lunch & Networking (12-1)

Noi Sabal
Owner, Bloggin’ Ninja
Noi has also worked on viral marketing campaigns for book publishers and game companies, including national bestsellers for Penguin Books and Warner Bros Interactive. She’s written numerous screenplays, the latest of which garnered acclaim from six national competitions and was hailed as “fresh and funny” and “sharply written” by the Nicholl Fellowship.
Blogging since 2004, Noi has created sites generating organic traffic up to 3,800 unique visitors PER DAY (proving that choosing the right URL and writing authentic content can drive traffic to sites – without spending a dime!).
Now she’s taking her freelance creativity on an entrepreneurial journey: Bloggin’ Ninja. For the past two years, Noi has been developing online software to help writers brainstorm, develop and write content.
Site: bloggin.ninja noisabal.com
Social: @writingninja
SESSION: How to Brainstorm Blog Topics: Saturday @ 1:00pm

Matt Medeiros
Owner, Southcoast.fm
SESSION: YouTube and Podcasts: Saturday @ 2:00pm
SESSION: Social Media Panel Discussion: Saturday @ 3:00-5:00pm

Ellie Fragata
Social: @makav.ellie – Instagram. Ellie Reis – Facebook
SESSION: Social Media Panel Discussion: Saturday @ 3:00-5:00pm

Mia Germain
Writer
As a 360 storyteller, Mia does more than squabble with run-on sentences. With more than five years of editorial and advertising experience, she’s obsessed with innovating new ways of creating brand equity through useful and effective content. Her time at Emerson College instilled creativity and communication, which she followed up with courses at Harvard Business School to root all of her efforts in business strategy and clear return on investment. She also works with in-house talent and agencies as a strategist, editor, and mentor. No matter which hat she’s wearing, her goal is always to create experiences that fuel all stages of the customer journey through game-changing content. So far in her career, Mia has worked with organizations across a wide range of industries and around the world—from Universal Music Group in Los Angeles to Sid Wainer & Son in New Bedford and Terra di Lucca in Italy. If she’s not working, she’s in the kitchen whipping up a new IG-worthy recipe with her pet corgi/sous chef Marco Polo.
Social: IG: @miabgeminiani
SESSION: Social Media Panel Discussion: Saturday @ 3:00-5:00pm

Tony Guarnaccia
Owner, Big Fish Results
With 20 years digital marketing experience working with thousands of small businesses and over a dozen Fortune 500 companies, Tony Guarnaccia founded Big Fish Results to “Grow Market Leaders and Drive Positive Change” through the Market Leadership System, the only marketing platform specifically created for businesses that are or strive to be the “Big Fish” in their market.
SESSION: Social Media Panel Discussion: Saturday @ 3:00-5:00pm

Tyson Moultrie
Partner & Chief Comm Officer, Why Blue Matters®
SESSION: Social Media Panel Discussion: Saturday @ 3:00-5:00pm
Sunday
Thayer Weinblad
Co-Owner, Weinport Creative
SESSION: Using Visuals to Capture Your Audience: Sunday @ 10:00am

Kate Brierley
Senior Writer, Schneider Electric
Socials: Linkedin: katebrierley Romper: kate-brierley-1911237
SESSION: Find Your Writing Tone and Voice: Sunday @ 11:00am
Lunch & Networking (12-1)

Sarah Athanas
Co-founder & Owner, Groundwork
I directed a web-development team in Buenos Aires, followed by several years of work as a marketing consultant. I also directed and filmed a documentary while living in southern Chile. I graduated from the University of California, Santa Barbara with a degree in studio art.
Cares about:
Belonging to a community. Helping people thrive and grow. Finding ways to express myself creatively. Making time for adventure in the mountains and the ocean. My Zen sangha.
Little-known fact:
I traveled by bicycle and raft for about 6 weeks while filming my documentary in the Patagonia region of Chile. We slept under the stars, made friends with strangers, and drank copious amounts of yerba mate.
Site: newbedfordcoworking.com
SESSION: Blog Tactics: Sunday @ 1:00pm

Alicia Porter
Communications Lead, Buzzards Bay Coalition
For over a decade, Alicia’s passion for clear, effective communications has led her over the river and through the woods — literally — as the communications lead for environmental organizations, most recently at the Buzzards Bay Coalition in New Bedford. Alicia’s broad communications experiences range from strategic planning, messaging, and branding to day-to-day content creation, social media and email marketing, and publicity.
Session Description: A content calendar is where the rubber meets the road for your marketing efforts. In this workshop, you’ll brainstorm ideas that will help you plan your next six months of content, plus get helpful templates and tips for creating a calendar that works for your day-to-day business.
Site: aliciaporter.com
Social: Twitter: @alicianporter
SESSION: Content Calendar: Sunday @ 2:00pm

Workshop Session
Let’s put it all together!
Interactive Work Session: Sunday @ 3:00-4:00pm